SmithRx Benefits Overview

Develop and execute pharmacy benefit pricing strategies across retail, mail, specialty, rebate, and manufacturer supply channels. Analyze reimbursement, pricing benchmarks, market opportunities, and ROI while supporting partner negotiations and sales growth. Build enablement materials, present proposals to external partners, train internal teams, and collaborate with Sales, Analytics, Product, Marketing, and Customer Success. Use data analytics, economic modeling, and BI tools to translate complex information into actionable pricing insights.

Leads product marketing strategy, category creation, go-to-market execution, AI product narratives, positioning, sales enablement, competitive intelligence, customer research, and product adoption. Builds and mentors a product marketing team while partnering with Product, Sales, Customer Success, Clinical Programs, Growth, and executive leadership. Develops messaging and campaigns for brokers, employers, consultants, members, and clinical partners, with responsibility for measurable revenue and market impact.

Supports new client group implementations by gathering requirements, maintaining project plans and open-item logs, coordinating implementation teams, entering data, building CRM profiles, and liaising with contracting and invoicing teams. Provides go-live and post-go-live support, participates in client meetings, and manages multiple deadlines while ensuring implementation accuracy and client needs are met.