Teams at Smithbucklin

Manage client relationships and lead integrated marketing and event engagements for large-scale trade shows, conferences, and live events. Develop project plans, budgets, scopes, schedules, and client deliverables; coordinate internal teams, vendors, and event partners; provide strategic counsel; lead meetings and onsite execution; monitor risks, profitability, and scope; and identify opportunities for account growth.

Leads WDMA certification programs, primarily Hallmark, ensuring technical integrity, operational effectiveness, compliance, and marketplace value. Oversees certification policies, inspections, testing, labeling, participant relationships, budgets, reporting, and process improvements. Promotes certification programs to manufacturers, architects, builders, code officials, and industry partners while supporting standards and code alignment. The role combines product certification expertise, fenestration industry knowledge, member engagement, business development, and senior-level program leadership.

Leads planning and delivery of large trade shows, including strategy support, project timelines, exhibit hall floor plans, exhibitor and sponsor management, vendor coordination, financial forecasting, budgeting, reconciliation, and team leadership. Partners with clients, sales, marketing, education teams, contractors, and suppliers to achieve event goals. Oversees trade show logistics, sponsorship fulfillment, customer communications, risk mitigation, and performance analysis. Travel of up to 20% may include domestic and international trips and weekends.