Sleeman Breweries Benefits Overview

The Sales Representative manages an assigned territory, grows product presence, and achieves volume and gross margin targets. Responsibilities include developing sales strategies, managing retail and on-premise customer relationships, conducting business reviews, executing merchandising and marketing programs, maintaining product visibility, analyzing sales and market data, managing expenses, updating CRM records, and collaborating with internal teams. The role also involves attending industry events and monitoring competitors and consumer trends.

Manages the development and execution of field marketing and promotional initiatives across beverage brands, including point-of-sale materials, promotions, events, sponsorships, and partner activities. Coordinates with brand teams, agencies, suppliers, and internal stakeholders while managing budgets, timelines, brand consistency, regulatory compliance, and activity calendars. Monitors market trends, competitors, and campaign performance, recommending improvements. The role also supports demand planning, continuous improvement, special projects, and brand events.

Provides regional financial analysis, budgeting, forecasting, standard costing, margin analysis, financial modeling, and decision support. Leads strategic planning, continuous improvement, analytical tool implementation, regulatory financial responses, and presentations to senior leadership. Partners with cross-functional teams to improve financial performance and business processes. The role requires a professional accounting designation, at least five years of related experience, strong analytical and communication skills, advanced Microsoft Office and ERP experience, and knowledge of GAAP and internal controls.