Teams at Silvertree Capital (PTY) ltd

Develops, tests, costs, and finalizes up to 32 meal-kit recipes weekly. Responsibilities include researching food trends, adapting recipes for dietary and category requirements, testing flavor and cooking methods, maintaining food safety and quality standards, managing recipe documentation and uploads, coordinating ingredient substitutions, reviewing customer feedback, and supporting marketing photoshoots and customer-service investigations.

Creates and adapts digital marketing assets for paid media, social media, email, websites, packaging, POS, and other brand channels. Produces and edits short-form video, applies brand guidelines, prepares final artwork, manages multiple briefs and deadlines, and collaborates with the design and marketing teams. The role also involves maintaining organized creative files, contributing to brainstorming, and staying current with design tools and digital trends.

The Paid Media & Marketing Analyst drives customer acquisition, retention, and revenue using paid and owned digital channels. Responsibilities include working with paid partners, CRM, BI and Tech to track and report marketing KPIs, develop data-driven customer segments and personalization, manage affiliate partnerships, support campaign/content creation, and assist budget planning and performance reporting to meet sales and traffic targets.