Teams at Seattle Sounders FC

Owns the clubs’ marketing automation platform, including migration, architecture, governance, deliverability, privacy, data quality, and cross-channel lifecycle journeys. Builds segmentation, lead scoring, experimentation, reporting, and AI-enabled automation across email, SMS, push, in-app, and paid media. Partners with BI, CRM, ticketing, digital, IT, and marketing teams to connect campaigns to ticketing and membership revenue while enabling compliant, independent campaign execution.