Teams at Saskatchewan Indian Gaming Authority

Designs, executes, monitors, and optimizes lifecycle marketing campaigns, customer journeys, audience segments, decisioning logic, and automated communications across casino, loyalty, and iGaming channels. Analyzes customer and campaign data to improve engagement, retention, reactivation, loyalty participation, and customer value. Coordinates CRM requirements, workflow configuration, testing, deployment, quality assurance, stakeholder communication, and post-campaign evaluation while supporting platform operations and process improvements.

Processes accounts payable transactions across SIGA locations, prepares cheques and required reports, maintains electronic and paper records, and supports accurate, compliant accounting processes. The role also involves building effective working relationships and completing other accounting-related tasks assigned by the Director of Accounting Services.

Plans, executes, and optimizes paid advertising campaigns across traditional and digital media. Manages media buying, advertising platforms, vendors, budgets, audience targeting, campaign performance, reporting, and optimization recommendations. Collaborates with marketing teams, casino operations, internal stakeholders, and external partners to deliver integrated initiatives that increase brand awareness, support promotions, and drive customer engagement.