Teams at RealNetworks

Own and scale B2B demand generation for retail-focused SaaS and physical security technology markets. Develop integrated campaigns, webinars, ABM programs, nurture workflows, and SDR enablement initiatives. Manage HubSpot automation, lead routing, attribution, campaign calendars, budgets, and performance reporting. Measure MQLs, SQLs, pipeline, conversion rates, ROI, and influenced revenue while continuously optimizing campaigns and collaborating with Sales, SDRs, Marketing, and leadership.

Own and build SAFR’s customer education program, including technical documentation, online courses, instructional videos, learning paths, certifications, and LMS administration. Translate complex computer vision and security products into practical learning content for customers and partners. Collaborate with Product, Engineering, Solutions Engineering, Support, and Sales to address knowledge gaps, support product launches, and improve self-service education. Measure program adoption and effectiveness while personally creating and maintaining content.