Rain Agency Benefits Overview

Supports the development, execution, analysis, and optimization of cross-channel media campaigns. Creates media plans and reporting, evaluates budgets and KPIs, analyzes performance and attribution data, recommends campaign optimizations, and translates findings into client-ready insights. Collaborates with planning, investment, analytics, strategy, creative, project management, and client service teams while monitoring evolving media platforms, audience behaviors, and measurement tools.

Leads client relationships, integrated cross-channel campaign strategy, execution, performance optimization, budgets, and agency growth opportunities. Coordinates media, analytics, creative, web, finance, and project management teams while presenting recommendations to senior stakeholders. Oversees client health, profitability, staffing, and scope. Coaches Client Services team members and ensures campaign deliverables meet quality standards. Requires extensive advertising agency experience, digital and traditional media knowledge, strong analytical, communication, presentation, and leadership skills.

Manages analysts and leads marketing analytics for digital and offline media channels. Develops measurement plans, experiments, dashboards, campaign reports, and optimization insights using marketing data. Presents recommendations to clients, supports media planning and new business pitches, ensures reporting accuracy, and advances analytics workflows through AI-enabled tools and automation. Requires strong web, social, SEM, dashboard, statistical programming, and marketing measurement expertise.