Teams at Purple Strategies

Supports daily accounting operations, including invoicing, journal entries, general ledger entries, reconciliations, accounts payable and receivable, payroll processing, month-end close, audit support, and documentation. Uses Excel to validate data, identify discrepancies, and streamline recurring processes. Partners with internal teams to ensure accurate invoice coding and timely payments while assisting with ad hoc finance projects.

Manage quantitative and qualitative research: design surveys, sampling/weighting, vendor management, focus group coordination, and desk/social media research. Create visualizations and PowerPoint reports, integrate earned/paid media and social insights, and support client teams and special projects.

Lead and execute integrated marketing campaigns, content, thought leadership, events, and partner/media relationships to drive business growth. Manage HubSpot-driven lead generation, analytics, vendor/agency relationships, and adoption of AI and automation tools to optimize workflows and amplify Purple's external profile.