Propelled Brands Benefits Overview

Develops copy and brand narratives for multiple franchise brands across websites, blogs, email, social media, case studies, press releases, and marketing materials. Partners with Marketing, Creative Design, Digital, and Product teams on integrated campaigns, SEO/AIEO content, PR support, proofreading, and brand voice consistency. Manages multiple projects while ensuring accuracy, quality, and deadline adherence.

Lead evaluation, pilot, and implementation of emerging technologies and digital signage across the FASTSIGNS network. Manage equipment and software testing, vendor engagement, training and knowledge transfer, maintain a technology roadmap, and provide technical support and purchasing recommendations to franchisees.

Lead and optimize lifecycle marketing across email, SMS, and CRM for multiple franchise brands. Build automated journeys, segment and personalize audiences, manage campaign calendars, ensure deliverability and compliance, analyze performance, and mentor team members while supporting franchisee marketing and MarTech initiatives to drive engagement, retention, and revenue.