Teams at Primal State Performance GmbH

Own conversion tracking and funnel instrumentation, partner with Product and Marketing to define metrics and analyze experiments, build dbt/SQL models in BigQuery, enable self-serve analytics in Lightdash, and deliver campaign and retention insights to improve acquisition and lifetime value.

Build and grow Glow25's French business: secure and manage key retail accounts (drugstores, pharmacies, online, grocery), plan promotions and trade marketing, collaborate cross-functionally, perform market analysis, and represent the brand at trade shows and customer meetings.