Teams at PMG

Leads complex paid search programs, setting strategy, budgets, optimization, experimentation, measurement, and reporting across client portfolios. Builds senior client and platform relationships, integrates SEM with broader marketing efforts, and drives adoption of automation and PMG’s Alli platform. Mentors team members, establishes best practices, and translates search trends, performance data, and consumer insights into actionable business recommendations and measurable growth.

Leads complex paid search programs, optimizing campaigns, keywords, targeting, budgets, creative, and performance across Google Ads, Microsoft Ads, and Bing Ads. Manages and mentors SEM professionals, develops advanced client strategies, analyzes cross-channel results, drives ROI, promotes proprietary technology adoption, and leads search training initiatives. Partners with media, creative, and analytics teams to deliver measurable client outcomes and improve operational efficiency.

Leads customer operations across complex engagements, managing project plans, scopes, timelines, budgets, staffing, risks, billing, forecasting, and client communications. Partners cross-functionally to align teams and improve delivery. Uses customer feedback, analytics, AI, automation, and process improvement to create scalable workflows, strengthen collaboration, and improve customer outcomes.