Teams at PMG

Lead eCommerce catalog and product detail page optimization across brand portfolios and marketplaces. Build scalable listing frameworks, coordinate promotional planning, improve catalog health and retail readiness, and create remediation playbooks. Partner with media, creative, clients, and internal teams to improve marketplace performance. Monitor content performance, campaign pacing, spend, and KPIs while guiding junior team members and serving as the subject matter expert for marketplace content strategy.

Leads eCommerce catalog and product detail page optimization across Amazon, Walmart, and other sales channels. Develops marketplace SEO and listing frameworks, coordinates promotions with content, pricing, and inventory, diagnoses catalog issues, and creates remediation playbooks. Partners with media, creative, clients, and internal teams to improve retail readiness and campaign performance. Guides junior team members and serves as the subject matter expert for marketplace content strategy and promotional enablement.

Executes influencer and branded content campaigns from creator research and outreach through content approvals, delivery, performance analysis, and optimization. Manages creator and agency relationships, coordinates production, supports negotiations and proposals, monitors campaign metrics, and provides recommendations. Collaborates with media, creative, and client teams to integrate influencer activations into broader marketing initiatives while tracking trends, platforms, and emerging content formats.