Pencil Benefits Overview

Create advertising, digital, and print assets using GenAI tools while translating briefs into polished, brand-consistent creative work. Review team output, perform quality control, present AI creative workflows to clients, and collaborate with producers, creative, and product teams. Improve creative systems, templates, and workflows while staying current with emerging generative AI and design technologies.

Own strategic and technical transformation engagements for enterprise advertising clients. Structure ambiguous problems, design AI-enabled processes, lead change management and adoption, coordinate with engineers and creative leads, provide product feedback, and codify successful approaches into repeatable transformation blueprints. The role requires consulting or agency experience, marketing or advertising expertise, technical fluency, hands-on GenAI usage, and the ability to influence senior stakeholders through complex implementations.

Lead strategic and technical AI transformation engagements for advertising and marketing clients. Own transformation theses, client narratives, implementation plans, change management, AI process design, stakeholder alignment, and post-launch performance. Translate ambiguous problems into actionable workstreams, provide product feedback, and create repeatable transformation blueprints. The role requires consulting or agency experience, marketing or advertising expertise, technical fluency, hands-on use of AI tools, and the ability to work with senior stakeholders.