Pearmill Benefits Overview

Own lifecycle marketing for e-commerce clients across email and SMS. Plan calendars, develop campaigns, write copy, build segments, manage automated flows, conduct QA, schedule sends, and analyze performance. Lead A/B testing, optimize customer journeys, maintain list health and consent practices, coordinate localized campaigns, and communicate recommendations and results directly to clients.

Manage client relationships and lead paid-search and paid-social account strategy. Oversee performance, budgets, experimentation, troubleshooting, stakeholder communication, and cross-functional execution. Identify growth opportunities, improve account processes, support client meetings, and contribute to new business pitches and service expansion.

Own performance creative strategy across multiple B2B, SaaS, and technology client accounts. Responsibilities include concepting ads, writing briefs and scripts, analyzing creative performance metrics, developing testing hypotheses, researching competitors and trends, collaborating with media buyers and creative teams, and presenting strategy to clients. The role also involves managing timelines, using AI tools for research and ideation, mentoring associates, and contributing to audits and pitches.