Teams at ParentSquare, Inc

Leads ParentSquare and Remind websites, overseeing roadmap, updates, SEO/AEO, site performance, conversion testing, agency partnerships, and campaign launches. Maintains brand consistency across web and marketing materials, develops self-serve brand templates, manages the marketing design team, and uses AI tools for creative production. Partners with Product Marketing, Communications, RevOps, Legal, Product Ops, and AI teams to support growth and K-12 privacy standards.

Lead ParentSquare’s growth and lifecycle marketing engine across audience growth, content, demand generation, email, events, customer journeys, expansion, and advocacy. Manage managers and specialists across multiple marketing disciplines, drive measurable pipeline and revenue, establish segmentation and measurement frameworks, and partner with Product Marketing, Customer Success, Sales, RevOps, Legal, and Security. The role requires strategic leadership alongside hands-on campaign and lifecycle execution in a SaaS environment.

Leads the strategy and outcomes for the SMB customer segment, owning adoption, retention, expansion, and scalable customer success programs. Oversees digital-first engagement across onboarding, adoption, renewal, and expansion; builds and develops the SMB customer success team; establishes coverage models, capacity planning, and efficiency targets; and partners with Sales, Marketing, Product, Education, and Operations to improve customer outcomes using data, automation, and usage signals.