Teams at One Pass

Marketing Manager responsible for B2B and B2B2C demand generation, brand and consumer marketing, client-specific collateral, campaign execution, market research, and performance optimization. The role partners cross-functionally with growth, account management, creative, product, and digital teams to drive awareness, enrollment, engagement, pipeline growth, and client success.

Owns consumer subscription growth for One Pass Select, including paid media, promotions, acquisition, retention, conversion analytics, and test-and-learn programs. Leads reseller and channel-partner conversion strategies, directs performance creative, and partners with Marketing Operations, Product, Digital, and Customer Experience teams to improve campaigns and digital experiences.

Owns the strategy, planning, execution, vendor coordination, budgeting, sponsorship activation, and measurement of client-facing, member-facing, industry, and experiential events. Partners with cross-functional teams to define objectives, manage logistics, deliver high-quality branded experiences, track KPIs, and report event ROI. The role requires managing multiple projects, negotiating contracts, coordinating vendors, and traveling approximately 25% as needed.