NRTC Benefits Overview

Owns regional account sales, renewals, upsells, cross-sells, pipeline development, proposals, negotiations, and recurring revenue growth for existing utility-member accounts. Builds executive relationships, identifies opportunities, forecasts revenue, conducts product demonstrations, attends industry events, and coordinates internal teams to resolve sales and service barriers. Requires consultative selling, technical product sales, account retention, and executive engagement experience.

Develops, executes, optimizes, and analyzes paid search and social campaigns across multiple platforms. Manages conversion tracking, organic social content, SEO and social audits, client recommendations, emerging digital trends, generative search optimization, and AI-powered marketing strategies. The role also supports client relationships, creative brainstorming, internal education, and campaign strategy for B2B and B2C audiences.