Teams at NFL

Support high-volume talent acquisition and onboarding for Game Day Assistants: post requisitions, manage interview scheduling (automated/manual), process new hires/I-9s, run new-hire orientation, maintain HR records, respond to case-management queues, and coordinate with Payroll, Finance, Compliance, Security, and IT to ensure accurate, confidential, and timely HR operations.

Lead product marketing strategy for NFL+ and DTC initiatives, owning positioning, GTM planning, audience strategy, and launch readiness. Use consumer insights and analytics to drive acquisition, premium conversion, retention, and subscriber growth. Partner cross-functionally across Product, Finance, Media, Content, and Analytics to shape offers, messaging, and measurement. Build executive narratives, steward budget and forecasts, and develop a high-performing product marketing team focused on fan-first decisions and scalable subscription growth.

Lead product marketing strategy for NFL DTC (NFL+), owning positioning, messaging, go-to-market and audience strategy to drive acquisition, premium conversion, retention, and subscriber growth. Partner cross-functionally with Product, Analytics, Finance, Media, and Content to shape launches, lifecycle campaigns, and brand architecture. Use consumer insights and performance data to define metrics, optimize impact, steward budget, and create executive-ready narratives while building and leading a high-performing product marketing team.