Teams at NewForm

Reviews video ads before client delivery or launch, ensuring creative standards, briefs, and technical, visual, audio, copy, and brand requirements are met. Provides precise revision feedback, verifies corrections, and checks details such as captions, continuity, claims, pricing, logos, calls to action, disclaimers, pacing, and sound quality. Manages high-volume reviews with fast turnaround times while maintaining accuracy and clear communication.

Leads client relationships, paid media strategy, and creative performance across high-growth accounts. Oversees multimillion-dollar budgets across Meta, TikTok, and Google; develops growth strategies; analyzes creative and media performance; identifies funnel, measurement, offer, and signal optimizations; and partners with creatives and media buyers to scale efficient advertising.

Own high-volume production of short-form social media ads, including camera, lighting, audio, set design, and talent direction. Build scalable production systems, workflows, and standards; recruit, train, and mentor production staff; and partner with creative teams to turn briefs into production plans. Apply paid social and performance marketing expertise to creative decisions while helping scale studios, sets, and the broader production organization.