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Software • Consulting
The Demand Generation Marketing Manager will build and execute B2B campaigns targeting manufacturing and industrial organizations. Responsibilities include email marketing, nurture programs, SEO, paid search, webinars, content marketing, LinkedIn campaigns, and account-based marketing. The role partners with Sales to improve lead quality and pipeline generation, manages campaign calendars, and analyzes performance, revenue contribution, and ROI. Experience marketing to manufacturing buyers and driving measurable pipeline growth is required.
