Teams at Museum of Ice Cream

Lead development and execution of lifecycle marketing strategy to drive retention, repeat visitation, and revenue. Select and implement CRM/lifecycle platforms, build audience segmentation and automated multi-channel journeys, establish reporting and attribution, and partner cross-functionally to translate insights into growth initiatives.

Serve as strategic HR partner to Operations leadership, driving workforce planning, compensation, performance systems, employee relations, manager coaching, and organizational design. Lead People projects, build scalable HR systems and AI-enabled workflows, manage and develop direct reports, and use people data to inform talent and operational decisions across multi-site, guest-facing operations.

Lead multi-site operations for immersive hospitality venues, coaching GMs and managers, standardizing processes, managing P&L, labor, COGS and F&B operations, improving guest experience and KPIs, and implementing training and operational systems across locations.