Mercola
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eCommerce • Healthtech • Retail
Lead the growth of a consumer health platform from early traction to millions of paying subscribers. Own acquisition across paid, organic, social, search, influencer, affiliate, and emerging channels while optimizing onboarding, conversion, activation, retention, monetization, and lifetime value. Manage core growth metrics including CAC, LTV, retention, and conversion. Partner with product and engineering teams to deliver growth-focused improvements and run continuous experimentation.
