Teams at The Marketing Practice

Lead visual direction for a major global B2B account as one half of a conceptual creative team. Turn strategy into ideas, set and protect visual direction, build distinctive visual worlds, present to clients, and direct designers and production while contributing hands-on when needed.

Lead cross-channel media strategy and planning for global B2B clients, manage client relationships and vendor RFPs, collaborate on measurement and analytics, oversee media operations and billing, and mentor media team members to improve campaign performance and capabilities.

Write and lead creative B2B copy across campaigns and channels, collaborating with designers and strategists to simplify complex tech messaging, present work to clients, own copy decisions, and maintain high standards of craft and accuracy.