Teams at Local Crafts

Leads yarn collection development from concept through retail launch, managing timelines, milestones, vendors, quality reviews, patterns, yarn and fiber evaluation, and cross-functional communication. Designs and technically edits knitting patterns, coordinates suppliers and stakeholders, negotiates sourcing terms, maintains documentation, and ensures products and patterns meet brand standards. Requires strong knitting, crochet, textile, yarn, fiber, project management, quality control, and supplier relationship expertise.

Manage wholesale sales orders, account updates, invoicing, order-status communication, and customer and sales-team inquiries. Use NetSuite and Zendesk to process orders and track resolutions, while learning hand-dyed yarn production scheduling. Support trade-show inventory, trunk shows, and seasonal sales materials. The role requires accurate order administration, strong customer service, written communication, and proficiency with business and customer-service software.

Manage paid search strategy and performance across multiple e-commerce brands. Own campaign architecture, budgets, optimization, testing, measurement, and KPI results across Google Ads, Bing, and emerging AI search platforms. Partner with creative, merchandising, growth, and analytics teams to improve ads, landing pages, attribution, and profitable customer acquisition.