Teams at Liven

Partner with founders and leadership to turn internal data, market research, and competitive analysis into strategic decisions. Own analytics from raw data through recommendations, identify growth and margin opportunities, build financial and business cases, and launch initiatives that improve efficiency, unit economics, and profitability. Drive strategic projects end-to-end while measuring progress against business outcomes.

Lead development of AI-native creative production systems: turn customer insights and performance data into testable creative hypotheses, collaborate across design, growth and product to launch, iterate and scale ad concepts, evaluate and optimize ad performance beyond basic metrics, and continuously explore new formats and narratives.

Create global video ads by combining AI-generated content and manual editing. Rapidly prototype and test visual styles, implement cutting-edge generative video models, craft scroll-stopping hooks, and refine creatives based on performance metrics.