Ledger Benefits Overview

Own analytics for consumer sales and marketing across e-commerce, marketplaces, wholesale, and reseller channels. Develop dbt and Snowflake data models, maintain Tableau dashboards, measure marketing performance, reconcile sales data, and evaluate pricing and campaign impact using causal inference. Model customer lifetime value, improve data quality, support cross-functional integrations, use AI-enabled workflows, and present actionable recommendations to senior stakeholders.

Own and grow Ledger Live’s Earn product, defining strategy and roadmap across staking, stable-yield savings, and partner-powered yield products. Lead initiatives from discovery through launch, write PRDs, define success metrics, analyze user behavior with Mixpanel, manage ecosystem partners, negotiate revenue-sharing terms, and coordinate Product, Design, Engineering, Marketing, Legal, and Compliance stakeholders in a regulated crypto environment.

Owns end-to-end multi-channel CRM campaign delivery, including content, design, development, localization, tracking, analysis, and optimization. The role coordinates cross-functional teams, manages high campaign volume, and improves delivery processes through automation, actionable analysis, and AI tools. Candidates need CRM or marketing automation experience, familiarity with platforms such as Braze and HubSpot, strong English communication, and ideally knowledge of SQL, Liquid scripting, crypto, or fintech.