Teams at Lawmatics

Owns go-to-market enablement for Sales and Customer Success, including onboarding, certifications, product launch readiness, continuous learning, coaching, and performance reinforcement. Builds scalable training programs, manages Gong scorecards and call libraries, develops enablement content, measures program effectiveness, and partners cross-functionally with Product, Marketing, Revenue Operations, HR, and GTM leadership to improve ramp time and field performance.

Own B2B SaaS demand generation strategy across paid search, SEO, paid social, AI search, and emerging channels. Manage agency partners, optimize conversion and funnel performance, build testing roadmaps, develop campaign messaging, and report on qualified demos, pipeline, CAC, and revenue. Partner with RevOps and Sales to maintain accurate attribution and improve lead quality and marketing efficiency.

Own onboarding for new law firm customers from signup through handoff to Customer Success. Responsibilities include managing concurrent accounts, leading kickoff and training calls, configuring accounts with the build team, coordinating intake automation and data migration, monitoring engagement, resolving stalled implementations, documenting transitions, and maintaining structured schedules and records.