Teams at JustFab

Create and maintain brand tone across digital, print, social, and retail channels. Produce marketing emails/SMS, site content, social captions, product and collection naming, promos, legal disclaimers, and campaign copy. Edit and manage master copy, coordinate with cross-functional teams, and oversee freelance copywriters to ensure on-brand messaging.

Support and execute the influencer partnerships and gifting program, manage micro-influencer relationships and inventory, negotiate/contract creators, track KPIs and content, maintain influencer platforms, create content calendars and collateral, and collaborate cross-functionally to optimize partnership programs.

Senior executive leading global brand marketing and creative for Savage X Fenty. Owns brand vision, creative standards, celebrity and partnership strategy, PR, social strategy, cross-functional alignment, budget stewardship, and a ~25-person global brand team to drive cultural relevance and commercial growth.