Jimerson Birr, P.A. Benefits Overview

The Director of Marketing owns demand generation, go-to-market execution, brand positioning, marketing technology, performance measurement, and team leadership. Responsibilities include building campaigns and marketing systems, improving workflows and automation, managing data and attribution, overseeing thought leadership and public relations, and connecting marketing activity to revenue outcomes. The role requires strategic judgment, hands-on execution, cross-functional collaboration, and continuous process improvement in a complex professional-services environment.

Own a portfolio of client relationships, maintain engagement cadences, identify client needs and growth opportunities, and coordinate with Sales, Marketing, attorneys, and firm staff. The role tracks relationship activity, qualifies opportunities, manages CRM records, supports client engagement initiatives, and communicates insights to internal teams. It requires strong relationship management, organization, judgment, communication, and self-directed execution.

Lead and execute full lifecycle business transactions and governance matters, draft and negotiate core corporate documents, manage diligence and closings, advise on entity formation and restructurings, mentor junior attorneys, and maintain matter timelines, budgets, and client communications.