Teams at IPG Mediabrands

Supports integrated media planning for the Nike and Jordan accounts across EMEA. Responsibilities include aggregating media plans and budgets, forecasting delivery metrics, producing audience and communications insights, managing finance and invoice tracking, coordinating campaign production and approvals, preparing reports, and identifying cultural and competitive trends. The role also contributes to strategic ideation and serves as a client point of contact during campaign execution.

Leads advanced marketing analytics and data science engagements, including modeling, experimentation, attribution, forecasting, predictive analytics, and causal inference. Advises senior clients by translating complex findings into actionable marketing recommendations. Reviews analytical quality, mentors analysts, develops reusable methods, and collaborates across data science, technology, and media teams. Supports product innovation, commercial proposals, and growth opportunities while using SQL, Python or R, cloud platforms, and visualization tools.

Manage programmatic campaign strategy, planning, optimization, reporting, budgeting, and client communications. Translate campaign data into actionable insights, advise on audiences and inventory, oversee delivery and pacing, coordinate activation and creative teams, and recommend testing, technology, and performance improvements. The role requires strong programmatic advertising knowledge, analytical ability, stakeholder management, and experience working with DSPs, ad servers, clients, and cross-functional teams.