InnovaCare Health Benefits Overview

Coordinates patient referrals from initial registration through specialist appointments and follow-up. Maintains referral tracking and clinical records, verifies insurance and prior authorizations, communicates medical information to specialists and financial services, and helps patients overcome healthcare, financial, transportation, language, and social barriers. Serves as a patient and family advocate while coordinating with insurers, providers, community resources, and service organizations in compliance with HIPAA and organizational conduct standards.

Develops and manages multichannel marketing content across social media, blogs, vlogs, podcasts, websites, video, and print collateral. Coordinates marketing events, presentations, campaigns, and content calendars while maintaining brand standards across multiple brands. Analyzes campaign performance and market trends, evaluates marketing tools, and supports omnichannel strategy. Collaborates with internal teams, vendors, and external partners to increase brand awareness and business growth within healthcare markets.