Teams at Ingenio

Leads financial, product, marketplace, and marketing analysis for European brands. Reconciles fragmented data sources, develops Tableau dashboards and executive reports, evaluates customer and seller behavior, analyzes marketing performance and ROAS, and provides actionable insights to improve retention, monetization, product experiences, and business growth. Partners with executive leadership, Marketplace Success, Product, and Marketing teams.

Own and grow the product roadmap for European marketplace brands, focusing on mobile experiences, customer journeys, conversion, engagement, retention, and monetization. Define requirements, analyze product data, run experiments, monitor KPIs, build business cases, and collaborate with Engineering, Data, Marketing, CRM, and Marketplace Success. The role requires balancing local market needs, legacy technology, and scalable product strategies while communicating priorities and results to executive stakeholders.

Develop creative concepts and copy across brand campaigns, social, email, performance marketing, digital experiences, and product touchpoints. Champion distinct brand voices across a multi-brand portfolio, translate strategy into compelling messaging, and collaborate with design, marketing, product, and UX teams. Manage multiple briefs, use audience insights and performance data to improve creative work, and help establish verbal identities and copy best practices across international markets.