Teams at iCrossing

Lead end-to-end delivery of enterprise digital marketing programs, managing cross-functional workstreams (UX, creative, development, QA), Agile delivery (sprint tracking, backlog management), resourcing, stakeholder communication, risk mitigation, and growth opportunities while building lasting client relationships and aligning delivery to business outcomes.

Lead and manage a QA team for a major client, coordinating QA activities across delivery, creative, and technology. Define and estimate test scope for Agile sprints, create and review test cases, run and report on test execution, and ensure QA best practices. Use test management and automation tools and act as SME on site functionality.

Lead SEO and GEO strategy and execution for enterprise clients: technical SEO, content and entity strategy, analytics-driven optimization, reporting, and mentorship. Collaborate cross-functionally, support new business, and develop thought leadership to drive organic growth.