Teams at Icertis

Leads end-to-end B2B email and integrated campaign operations, including Marketo builds, QA, deliverability, launches, reporting, optimization, and process governance. Manages campaign workflows, calendars, dependencies, and cross-functional handoffs while improving automation, data quality, and marketing technology usage. Analyzes campaign performance, conducts testing, and partners with analytics teams on attribution and ROI. Coordinates broader Marketing Technology and Insights capabilities and helps develop AI-enabled, scalable campaign operations.

Own and evolve the organization’s B2B marketing database strategy, quality, governance, enrichment, segmentation, compliance, and activation. Partner with Marketing, Sales, MarTech, IT, Analytics, and Enterprise Systems to improve CRM and marketing automation data flows, automate cleansing and validation, and support data infrastructure for advanced analytics and AI-driven marketing.

Leads Icertis’s global SAP partnership strategy, executive alignment, joint go-to-market programs, co-sell initiatives, pipeline governance, partner enablement, and commercial growth. This individual contributor role coordinates Alliances, Sales, Marketing, Delivery, Solution Advisory, and RevOps to create scalable partner engagement models, improve seller readiness, and drive measurable pipeline and revenue outcomes.