Teams at Haystack News

Build statistical and machine learning models that improve content discovery, user engagement, and retention. Apply causal inference, experimental design, and A/B testing to measure product impact and validate changes. Collaborate with ML engineers to deploy models, translate analysis into product decisions, and develop features using text, multimodal embeddings, and GenAI. Analyze large-scale data and recommender systems to drive measurable improvements in a consumer product serving millions of users.

Own paid growth measurement, attribution, LTV, CAC, payback modeling, incrementality testing, experimentation, dashboards, and budget operations. Partner with marketing, data, engineering, product, and business development teams to improve campaign measurement, identify actionable growth insights, forecast ROI, and optimize spending across mobile, web, and connected TV platforms. Maintain tracking integrity and use AI tools to automate analytics workflows.

Own paid growth measurement, attribution, LTV, CAC, payback, incrementality testing, experimentation, dashboards, and marketing budget operations. Build analytics systems across Snowflake and advertising platforms, validate tracking integrity, forecast performance, reconcile spend, and recommend budget allocation. Partner with marketing, business development, data, product, and engineering teams to improve user growth and subscription ROI. The role requires hands-on SQL analytics, statistical testing, marketing attribution expertise, financial modeling, and daily use of AI tools.