Teams at Happy Money

Lead lifecycle strategy to maximize borrower lifetime value through segmentation, next-best-offer logic, re-acquisition workflows, and experimentation. Own LTV, repeat-borrow rate, and portfolio yield metrics; integrate data science, credit risk, and finance to optimize offers and routing. Run lifecycle programs across HubSpot and other martech, deploy AI where valuable, and build a high-performing lifecycle team as the business and product scope expand.

The Senior Manager, Data Strategy & Analytics will lead analytics across teams, translating data into actionable insights, building dashboards, and ensuring data quality.