Teams at GWI

Leads data-driven journalism and thought leadership for GWI's PR and Communications team. Transforms company data into compelling narratives, media pitches, reports, presentations, podcasts, and bespoke account insights. Partners with Marketing, PR, executives, and Insights teams to support brand positioning, demand generation, and client engagement. Represents GWI at conferences and events as a spokesperson while tracking industry narratives and press trends.

Leads the Marketing Operations team, roadmap, marketing technology stack, vendor relationships, budget, lifecycle management, data governance, campaign infrastructure, attribution reporting, and automation. Partners with Sales, Revenue Operations, Product, and Marketing leadership to improve go-to-market efficiency, pipeline, revenue, data quality, and operational performance.

Manage approximately 40 midmarket customer accounts across onboarding, adoption, retention, renewal, and expansion. Build success plans, review usage data, deliver training, support users, identify growth opportunities, and collaborate with Sales, Product, Marketing, and Channel teams. Own renewal outcomes, customer engagement, NPS, and account administration in Salesforce.