Gap International Benefits Overview

Lead the creation of a new digital product from vision through launch. Responsibilities include developing product strategy, experience design, roadmap, and priorities; guiding prototyping, user testing, MVP development, and engagement; transforming content into digital experiences; and coordinating creative, technology, content, customer engagement, leadership, and external partners.

Leads integrated B2B demand generation strategy, marketing and sales alignment, pipeline and revenue growth, campaign execution, marketing operations, analytics, attribution, and performance reporting. The role builds scalable marketing capabilities, manages multi-channel campaigns, improves lead quality and conversion, advises senior leadership, and connects marketing investments to measurable business outcomes.

The role involves designing and deploying AI/ML models, collaborating with stakeholders, and enhancing operational efficiency through innovative solutions.