Teams at Foxelli Group

Supports the Hooks & Needles brand across product development, pattern and content quality review, customer feedback, market research, community monitoring, marketing campaigns, and product storytelling. The role also uses AI tools to improve research and workflows. Candidates should be organized, detail-oriented, independent, adaptable, tech-savvy, and interested in crochet or knitting. The position is fully remote, contract-based, and aligned primarily with Eastern European Time.

Own full-stack e-commerce marketing initiatives from strategy through launch and optimization. Responsibilities include customer and market research, funnel and landing-page development, persuasive copywriting, creative management, Facebook ad briefing, CRO, A/B testing, website QA, data analysis, and cross-functional coordination with design and development teams. The role also emphasizes using AI tools and automation to accelerate experimentation and improve sales growth.

Direct AI micro-drama production from script review through final episode approval. Responsibilities include evaluating storylines, emotional impact, hooks, and cliffhangers; directing AI video creators on cinematic execution; reviewing edits; maintaining visual consistency; improving production workflows; and using audience retention data to guide future episodes.