Forthea Interactive Marketing
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The Paid Media Specialist is responsible for planning, optimizing, implementing, and analyzing paid search engine marketing activities for clients. They will work closely with clients and cross-functional team members to drive the success of pay-per-click (PPC) campaigns. The ideal candidate is energetic, entrepreneurial, and effective in driving results.
The Director of Sales will be responsible for leading and growing the sales team, acquiring new clients, and generating revenue. They must have strong leadership, marketing, and sales skills.
The Account Executive will drive new sales revenue in the digital marketing field. Responsibilities include converting qualified prospects into clients, prospecting and qualifying leads, managing databases, conducting needs analysis meetings, preparing new business proposals, providing post-sale support, and exceeding sales quotas.
The Digital Marketing Team Lead is responsible for the success of a client's engagement within Forthea. They lead a team of specialists across all marketing channels and maintain a significant mid-level client relationship. Key areas of responsibility include supervision of client search/online programs, supervision of web/creative development projects, relationship management with search/online community vendors, new business pitches, and management of all digital initiatives as they relate to the client.
The Director of Accounts is responsible for overseeing the management of client relationships and success across teams. They will lead a team of account managers who manage clients. They will also act as the direct point of contact for various enterprise-level accounts.
The CRO/UX Analyst is responsible for conducting user behavior research, optimizing website UX, and implementing A/B tests. They will create analysis reports, collaborate with internal teams and clients, and design website optimizations. The role requires 2-4 years of experience in website UX optimization, proficiency in Google Analytics, strong analytical and problem-solving skills, and the ability to manage projects and multitask. Experience with Google Optimize, Hotjar, CRMs, and website development languages is desirable.
The Technical SEO will audit, analyze, and execute technical initiatives on client websites. We are looking for a motivated, data-driven individual who can bring their technical knowledge to the table to help us design and execute SEO projects that adhere to best practices and also help us achieve cutting-edge results through testing and innovation.
Responsible for planning, optimizing, implementing and analyzing natural search engine marketing activities. Key responsibilities include keyword research, website architecture analysis, SEO monitoring, optimization, reporting and analysis, and project management.