Formic Benefits Overview

Build, deploy, and manage the full GTM tech stack and AI-powered outreach workflows to drive B2B lead generation. Design multi-channel campaigns, ensure tracking and attribution, create dashboards and reports, maintain data quality, evaluate new tools, and collaborate with Sales, RevOps, and Marketing to scale pipeline and optimize campaign performance.

Own and operate the full GTM tech stack to design, deploy, and measure AI-powered, multi-channel outbound campaigns. Build automated workflows, tracking, dashboards, and integrations; collaborate with Sales, RevOps, content, and design to scale qualified lead generation and improve campaign ROI through testing and iterative optimization.

Manage full-cycle recruitment for technical and non-technical roles on a five-month contract. Source and engage candidates, run interviews, advise hiring managers, maintain ATS (Greenhouse), and ensure a high-quality candidate experience while supporting hiring process improvements and stakeholder collaboration.