Teams at Flo Health Inc.

Own Flo’s monetisation strategy and execution across pricing, subscriptions, paywalls, offers, and segmentation. Analyse regional and user-segment opportunities, design experiments, optimise conversion and lifetime value, and coordinate campaigns across engineering, design, analytics, finance, and marketing. Manage App Store Connect and Google Play Console subscription configurations, improve experimentation and reporting systems, and advise product teams on monetisation best practices.

Own and grow Flo’s web onboarding funnels, including landing pages, onboarding, paywalls, pricing, subscriptions, and checkout. Lead experimentation, personalization, segmentation, and monetization initiatives to improve conversion, revenue, acquisition economics, and customer lifetime value. Collaborate with User Acquisition, Growth Marketing, Design, Engineering, Analytics, Payments, and Legal while managing the product roadmap and cross-functional delivery.

Design static and animated graphics for marketing campaigns, product experiences, and medical education. Translate complex health topics into accessible illustrations and infographics, collaborate with cross-functional teams, use research and analytics to refine designs, and present concepts to stakeholders. The role also supports brand consistency, engagement, inclusive design, and basic animation or video editing.