Flo Health Inc. Benefits Overview

Lead planning, execution and scaling of app user acquisition campaigns on Meta and other paid social. Optimize account structures, bidding, audiences, and attribution; run experiments; collaborate with analytics, creative and social teams; produce performance reports and strategic insights to grow ROAS, lower CPA, and maximize LTV.

The posting contains no detailed responsibilities. Based on the title, the role likely leads the data science team, designs and deploys ML/AI models, partners with product and engineering, mentors data scientists, and translates analytics into product decisions.

Lead a core AI Platform engineering team that builds shared infrastructure for all AI features. Translate product goals into roadmaps, coordinate cross-pod delivery, provide technical stewardship (~20% hands-on), ensure safety and medical compliance, and represent AI vision to stakeholders and external partners.