Teams at Firstup

Design, build, and own scalable multi-tenant SaaS applications across frontend, backend, and data layers. Improve system architecture, performance, reliability, and testing practices. Integrate AI-assisted tools, mentor engineers, conduct code reviews, and collaborate with Product and Design to deliver intuitive, production-grade software.

Win new enterprise customers across an assigned UK territory by managing the full SaaS sales cycle, developing territory strategy, engaging C-suite stakeholders, building business cases, delivering platform demonstrations, coordinating internal teams, and closing complex six- and seven-figure deals. Maintain pipeline accuracy, apply MEDDPICC and Command of the Message, forecast effectively, and travel up to 40% across the UK with occasional international travel.

Leads global digital marketing strategy across demand generation, SEO, AEO, paid channels, website growth, content, lifecycle marketing, and ABM. Owns pipeline, bookings, platform adoption, customer expansion, and retention outcomes while partnering with Sales, Product, Customer Success, and Marketing Operations. Builds and coaches a high-performing team, manages budgets and performance optimization, and establishes data-driven operating processes for enterprise B2B SaaS growth.