Teams at Faire

Develop and execute SEO and AEO content strategies across blogs, landing pages, transactional pages, YouTube, and other owned channels. Conduct keyword, competitive, and search-intent research; create and optimize content; analyze organic performance, conversions, AI visibility, and citations; and improve internal linking and on-page SEO. Build AI-powered workflows to scale content operations while maintaining quality, and collaborate with Brand, Social, Product, Community, and Engineering teams.

Own the strategy and roadmap for Faire’s brand success products. Build systems that score brand performance, identify high-value personalized actions, trigger contextual nudges, and consolidate growth guidance. Partner with product, Success, Marketing, and Sales teams to improve adoption through coordinated product and human-led experiences. Define metrics, prioritize opportunities, conduct experiments, and drive measurable value for brands.

Own the vision and strategy for Faire’s mobile app and core buying-journey components, including product and brand tiles, grids, filters, and navigation. Define experience metrics, ensure consistency across teams and surfaces, and partner with design, engineering, and product leaders to scale cohesive marketplace experiences. Represent the strategy to senior leadership and serve as the subject matter expert for owned components.