Teams at EyeSouth Partners

Develop and execute multi-channel marketing strategies for affiliated ophthalmology practices. Analyze patient volumes, demographics, reviews, attribution, and operational data to identify marketing needs and improve performance. Lead campaigns, digital marketing, website and collateral initiatives, affiliate training, onboarding, rebrands, migrations, and new service launches. Coordinate with internal teams, affiliate leaders, and vendors while monitoring campaign effectiveness and supporting patient engagement and revenue growth.

Builds and maintains relationships with referring physicians, hospitals, and healthcare practices to increase patient referrals. Promotes practice services, coordinates physician meetings and educational events, analyzes competitors and referral trends, monitors market opportunities, and reports on liaison activities and outcomes. The role requires healthcare sales experience, persuasive communication, strong organization, medical knowledge, data analysis, and travel between referral sources.

Build and maintain relationships with physicians and healthcare referral sources, educate providers about ophthalmology services, facilitate patient referrals, and support practice growth. The role manages a geographic territory across Michigan, tracks referral activity, develops market-engagement strategies, coordinates with marketing and operations, monitors performance goals, and reports barriers and progress to stakeholders. Regular travel to medical practices and affiliated offices is required.