Jobs at Everspring

Business Analyst supporting the product team in developing educational technology products. Responsibilities include gathering and documenting requirements, maintaining product backlogs, coordinating Agile development cycles, conducting user acceptance testing and research, supporting product inquiries, preparing product documentation, and aligning technology solutions with business objectives. The role collaborates with stakeholders, developers, quality engineers, and product leadership while managing multiple projects and timelines.

Leads marketing strategy and campaign execution for university partners, serving as a primary client contact. Manages communications, integrated campaigns, timelines, stakeholder collaboration, performance reviews, and optimization across paid media, organic content, SEO, and creative channels. Translates strategic direction into actionable plans, supports client meetings, coordinates cross-functional teams, and uses market research and performance data to improve outcomes.

Administers semi-monthly payroll and employee benefits, maintains Paylocity and confidential employee records, manages employee lifecycle processes, and operates the shared HR inbox. Provides first-line employee-relations support, assists with performance and development programs, supports talent acquisition administration, ensures policy and employment-law compliance, and improves HR processes while delivering responsive employee service.

Owns SEO and AI search strategies for client websites, leading technical audits, content optimization, site architecture, authority-building, analytics, and search visibility initiatives. Manages client relationships, presents recommendations, coordinates cross-functional implementation, analyzes performance, supports conversion optimization and digital PR, and contributes to business development. Requires at least three years of hands-on SEO experience and expertise with technical SEO, AI search visibility, analytics, CMS platforms, and client delivery.

Manages paid search, paid social, and programmatic campaigns for higher education partners. Responsibilities include campaign setup, budget pacing, performance optimization, keyword and audience research, reporting, conversion tracking, and client communication. The role analyzes metrics such as CTR, CPC, CPA, and conversion rates to improve lead generation and enrollment outcomes. It also collaborates cross-functionally, troubleshoots tracking issues, monitors digital advertising trends, and tests emerging platform features and strategies.