Teams at EF Education First

Oversee print marketing projects from brief to delivery, managing plans, timelines, dependencies, stakeholders, creative teams, quality assurance, content coordination, risks, and change requests. Coordinate designers, copywriters, production, translation, and marketing teams to deliver brochures, flyers, sales letters, catalogs, and related materials on schedule and to editorial and brand standards.

Leads K-12 curriculum and course design across digital and print publishing. Oversees content quality, sequencing, assessment development, production workflows, localization, budgets, schedules, vendors, and cross-functional teams across international markets. Evaluates and implements AI-enabled workflows with human oversight while supporting product, sales, and government-relations initiatives.

Own Japan’s digital marketing strategy, budget, and local team while driving lead generation through PPC, social media, audience segmentation, automated journeys, localized campaigns, experimentation, and data-driven optimization. Analyze performance using marketing analytics tools, improve conversion rates and ROI, and maintain a high-performing test-and-learn culture.