Teams at Edelman

Leads creator marketing strategy and execution for fashion and retail campaigns, including ideation, creator partnerships, budgets, negotiations, integrated marketing coordination, client presentations, performance measurement, and post-campaign reporting. Manages multiple workstreams, develops creator relationships, oversees activations and paid amplification, and mentors junior team members while ensuring campaigns deliver strong engagement, ROI, and brand impact.

Lead social strategy for a national healthcare and wellness brand, connecting consumer storytelling, corporate reputation, cultural insights, and business objectives. Advise senior clients, develop platform and content strategies, collaborate across creative, media, analytics, and communications teams, evaluate campaign performance, and mentor staff. The role also requires staying current on social platforms, creators, emerging technologies, and cultural trends.

Leads Edelman Indonesia’s digital communications practice, developing integrated digital, social, influencer, paid media, crisis, and corporate communications strategies. Advises senior clients, oversees KOL programs and digital governance, drives business development, manages practice teams, and establishes AI-assisted workflow standards. The role requires extensive Southeast Asia experience, technology-sector literacy, crisis communications expertise, and fluency in English and Bahasa Indonesia.