Teams at EAB - Education business

Leads strategic education partner accounts, owning client satisfaction, retention, growth, campaign delivery, and business development. Manages and mentors account managers, advises university clients on integrated digital marketing strategies, coordinates cross-functional teams, oversees reporting and campaign performance, improves operational processes, and supports renewals, expansion, proposals, and new business opportunities.

The Digital Account Executive manages the full B2B sales cycle for higher education marketing, research, and technology solutions. Responsibilities include discovery, consultative selling, executive presentations, proposal development, contract negotiation, pipeline forecasting, CRM management, and revenue target attainment. The role builds relationships with colleges and universities, collaborates with internal teams, monitors sales performance, and represents the company at client meetings and industry events. This hybrid position is based in Philadelphia with three onsite days weekly and periodic travel.

Drives SEO and AI visibility for higher education clients by conducting audits, keyword and prompt research, analyzing performance data, and recommending improvements to crawlability, indexation, structured data, content, and discoverability. The role advises partners, presents insights, develops SEO and GEO strategies, monitors emerging search trends, and uses analytics and optimization tools to improve organic search and AI-driven discovery.